Augere
Augere is a financial services firm specialising in structured investments. Their key selling point is being flexible and creating unique bespoke products fitted to the needs of each client. The visual style reflects the non-static nature of the business with fluid and adaptable design.
Brand strategy
Naming
Logo
Guidelines
Business cards
Letterhead
Compliment slips
Site-mapping
Wire-framing
Website design
Brochure design
Digital
Their audience will see the product they are investing into through a brochure. The cover designs stand out through distinctive patterns – this shows each product is different. Sectors are differentiated through colour schemes. The website is minimal so that the products are the main focal point.
